Privacy Policy

jj444 ("Platform", "we", "us", "our") is committed to protecting the privacy and personal data of all users who access or use the jj444 website at https://jj444.cam (the "Platform"). This Privacy Policy ("Policy") describes in detail the categories of personal data we collect, the purposes for which we process that data, the legal basis for each processing activity, the circumstances under which data may be shared with third parties, and the rights available to you as a data subject.

This Policy applies to all persons who register an account with jj444, visit the Platform without registering, use any feature or service offered through the Platform, or contact jj444's support team through any channel. By accessing the Platform or registering an account, you acknowledge that you have read and understood this Policy and consent to the processing activities described herein to the extent that consent is the applicable legal basis.

jj444 is an English-language online gaming and sports betting information platform designed for Pakistani players covering cricket, PSL T20, ICC tournaments, live casino and other gaming content, with all account balances denominated in Pakistani Rupees (PKR). Our commitment to responsible data handling is an integral part of the trust we seek to establish with our user base across Karachi, Lahore, Islamabad, Rawalpindi, Faisalabad, Multan, Peshawar and beyond.

The following defined terms apply throughout this Policy:

jj444 collects personal data across several categories depending on how you interact with the Platform. The following table summarises the main categories of data collected and the circumstances in which each is gathered.

3.1 Registration and Account Data

When you create a jj444 account, we collect the information you voluntarily provide during the registration process, including your full name, date of birth, email address, mobile phone number, residential address and country of residence. This data is essential to create and maintain your account and is collected at the point of registration.

3.2 Identity Verification (KYC) Data

Before processing withdrawal requests, jj444 is required to verify your identity. KYC documentation may include a government-issued photo ID (such as a CNIC, passport or driving licence), a utility bill or bank statement as proof of address, and in some cases a selfie or video verification. We handle all identity documents with the highest level of care and restrict access to authorised personnel only.

3.3 Financial Transaction Data

We record details of all deposits and withdrawals processed through your account, including the transaction amount in PKR, date and time of transaction, payment method used (which may include references to Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank, Bank Alfalah or direct bank transfer), and transaction reference numbers. Payment provider names are referenced as familiar Pakistani payment methods and do not imply those providers endorse or support gambling.

3.4 Betting and Gaming Activity Data

We collect data relating to your betting and gaming activity on the Platform, including bets placed, markets selected, stakes wagered in PKR, game results, bonus usage, wagering history and session duration. This data is used to operate the Platform, investigate disputes and fulfil responsible gambling obligations.

3.5 Technical and Device Data

When you access the Platform, we automatically collect certain technical data including your IP address, device type and model, operating system and version, browser type and version, screen resolution, referring URL and pages visited within the Platform. This data is collected via server logs and cookies.

3.6 Communications Data

If you contact jj444's support team via email, live chat or any other channel, we retain records of that correspondence including the content of messages, timestamps and any attachments provided. This data is used to resolve support queries and improve service quality.

jj444 uses the personal data it collects for the following specific purposes:

• Account creation and management: To register your account, authenticate your login sessions, and maintain your profile and account settings.
• Transaction processing: To process PKR deposits and withdrawals, detect and prevent fraudulent transactions, and maintain accurate financial records.
• Identity verification: To fulfil KYC obligations, verify your age (18+ or the higher minimum required by the applicable licence jurisdiction) and confirm that your identity matches the payment methods used on your account.
• Service delivery: To provide access to cricket betting markets, PSL T20 fixtures, ICC tournament odds, live casino games, and all other Platform features and content.
• Customer support: To respond to your queries, resolve disputes, investigate complaints and provide technical assistance.
• Responsible gambling: To monitor your gambling patterns, enforce deposit and loss limits, process self-exclusion requests, and identify signs of potentially harmful gambling behaviour.
• Legal and regulatory compliance: To fulfil obligations under applicable anti-money laundering (AML) regulations, respond to lawful requests from regulatory bodies, courts or law enforcement authorities, and maintain records as required by law.
• Platform security: To detect, investigate and prevent unauthorised access, fraud, cheating, bot activity and other prohibited conduct.
• Analytics and improvement: To understand how users interact with the Platform, identify technical issues, and improve the user experience for Pakistani players.
• Marketing communications: Where you have provided explicit consent, to send you promotional offers, bonus notifications and relevant gaming content updates. You may withdraw this consent at any time.

jj444 processes your personal data on the following legal bases, each of which applies to the relevant processing activity described in Section 4:

jj444 does not sell, rent or trade your personal data to third parties for their own marketing or commercial purposes. We share personal data only in the following limited circumstances:

6.1 Service Providers (Data Processors)

We engage carefully selected third-party service providers to support the operation of the Platform. These providers act as data processors and are permitted to use your personal data only in accordance with our documented instructions. Categories of service providers include KYC and identity verification partners, payment processing infrastructure providers, cloud hosting and data storage providers, fraud detection and cybersecurity specialists, and customer support platform providers. All processors are bound by written data processing agreements that include appropriate technical and organisational security measures.

6.2 Legal and Regulatory Disclosure

jj444 may disclose personal data to competent courts, law enforcement agencies, regulatory authorities or other governmental bodies where required to do so by applicable law, or where such disclosure is necessary to protect the legal rights, safety or property of jj444, its users or third parties. We will, where lawfully permitted, notify you of any such disclosure request before complying.

6.3 Business Transfers

In the event that jj444 undergoes a merger, acquisition, corporate restructuring, or sale of all or substantially all of its assets, your personal data may be transferred to the successor entity as part of that transaction. You will be notified of any such transfer and the privacy practices of the acquiring entity prior to your data being subject to any materially different Privacy Policy.

6.4 Aggregated and Anonymised Data

jj444 may share aggregated, anonymised statistical data with third parties for research, marketing analysis or industry-reporting purposes. Such data cannot reasonably be used to identify any individual user and is therefore not considered personal data for the purposes of this Policy.

Due to the global nature of internet infrastructure, your personal data may be stored or processed on servers located outside of Pakistan. Where such international transfers occur, jj444 takes all reasonable steps to ensure that adequate levels of data protection are maintained. This may include relying on adequacy decisions, standard contractual clauses, or other appropriate transfer mechanisms recognised under applicable data protection frameworks.

By using the Platform and submitting your personal data, you acknowledge that your information may be transferred to, stored in, and processed in countries outside of Pakistan, including countries whose data protection laws may differ from those in Pakistan. In all cases, jj444 remains accountable for ensuring that your data is handled in accordance with this Policy regardless of where it is processed.

jj444 uses cookies and similar tracking technologies (including web beacons, pixel tags and local storage objects) to operate and improve the Platform. The table below describes the categories of cookies we deploy:

8.1 Managing Your Cookie Preferences

You can manage or disable non-essential cookies through the cookie consent banner displayed on your first visit to the Platform, or at any time via your browser settings. Please note that disabling essential cookies may impair core Platform functionality, including the ability to log in and place bets. Your cookie preferences are stored locally on your device and can be updated at any time.

jj444 retains personal data only for as long as necessary to fulfil the purposes described in this Policy, unless a longer retention period is required or permitted by applicable law. The following retention guidelines apply:

• Active account data: Retained for the full duration of your account's active status and for a minimum of 5 years following account closure, to satisfy AML record-keeping requirements.
• KYC documents: Retained for a minimum of 5 years following account closure or the completion of the KYC process, whichever is later.
• Financial transaction records: Retained for a minimum of 5 years from the date of each transaction in PKR, in accordance with anti-money laundering obligations.
• Betting and gaming history: Retained for a minimum of 2 years to facilitate dispute resolution and responsible gambling assessments.
• Support correspondence: Retained for 2 years from the date of the last interaction in a support thread, unless the matter is subject to ongoing legal proceedings.
• Marketing consent records: Retained until consent is withdrawn, and then for a further period sufficient to demonstrate that the consent existed at the time marketing communications were sent.
• Analytics and technical logs: Retained in anonymised or aggregated form for up to 24 months, after which individual records are deleted or irreversibly anonymised.

Upon the expiry of applicable retention periods, personal data is securely deleted or anonymised in a manner that prevents re-identification.

Subject to applicable data protection law, you hold the following rights in respect of your personal data held by jj444. To exercise any of these rights, please contact us at [email protected] with the subject line "Data Rights Request". We will respond within 30 days of receipt of a verifiable request.

jj444 implements a comprehensive set of technical and organisational security measures designed to protect your personal data against unauthorised access, accidental loss, destruction, alteration or disclosure. Our security framework includes, but is not limited to, the following measures:

• End-to-end TLS (Transport Layer Security) encryption for all data transmitted between your device and jj444's servers.
• Encryption of sensitive data fields (including financial details and identity document references) at rest using industry-standard cryptographic algorithms.
• Strict role-based access controls ensuring that only authorised personnel can access personal data, and only to the extent necessary for their specific function.
• Regular penetration testing and vulnerability assessments conducted by independent security specialists.
• Automated intrusion detection and alerting systems that flag anomalous activity for immediate investigation.
• Formal incident response procedures that include notification obligations where a personal data breach meets the applicable reporting threshold.
• Staff training on data protection principles, information security and responsible handling of user data.

Whilst jj444 takes all reasonable steps to protect your personal data, no data transmission or storage system can be guaranteed to be completely secure. You play an important role in securing your account by maintaining a strong, unique password and notifying us immediately at [email protected] if you suspect any unauthorised access.

The jj444 Platform is strictly intended for adults aged 18 years or older (or the higher minimum age required by the applicable licence jurisdiction). We do not knowingly collect personal data from individuals under the minimum required age. If you are under 18, or under the higher minimum age applicable in your jurisdiction, you must not use the Platform or provide any personal data to jj444.

If jj444 discovers that it has inadvertently collected personal data from a minor, we will take immediate steps to delete that data from our systems, close the associated account and void any transactions processed through that account. If you are a parent or guardian and believe that a minor under your care has registered an account with jj444, please contact us immediately at [email protected] so that we can investigate and take appropriate action.

Age verification is an integral part of our KYC process. jj444 reserves the right to request identity documents confirming date of birth at any point during the account lifecycle, and to suspend or close accounts where age verification cannot be satisfactorily completed.

jj444 reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory guidance, Platform features, or our internal data processing practices. When material changes are made to this Policy, we will notify registered users by email and/or by displaying a prominent notice on the Platform prior to the changes taking effect.

The date of the most recent revision is displayed at the top of this page. We encourage you to review this Policy periodically to stay informed about how jj444 protects your personal data. Your continued use of the Platform following the publication of an updated Policy constitutes your acceptance of the revised terms to the extent permitted by applicable law.

Where a proposed change would materially affect the way we process personal data for which your consent is the legal basis, we will seek fresh consent before the new processing activity begins. You will always have the option to withdraw consent and close your account if you do not accept the revised Policy.

If you have any questions, concerns or requests relating to this Privacy Policy or to the way jj444 processes your personal data, please contact our Data Protection team using the details below. We aim to acknowledge all data-related enquiries within 48 hours and to provide a substantive response within 30 days.